Online Marketplace

Have you heard about Online Marketplace?

This is not a big surprise. In the real world, the retailers network are doing it for a while. Now, it’s happening in the digital world. The uprising of the digital Marketplace. It’s a great opportunity for a lot of companies, but it can also be another obstacle for existing retailers that need to attract customer on their transactional website.

Marketing and communication design

Marketing and communication design on a website may identify what works for its target market. This can be an age group or particular strand of culture; thus the designer may understand the trends of its audience. Designers may also understand the type of website they are designing, meaning, for example, that (B2B) business-to-business website design considerations might differ greatly from a consumer targeted website such as a retail or entertainment website. Careful consideration might be made to ensure that the aesthetics or overall design of a site do not clash with the clarity and accuracy of the content or the ease of web navigation,  especially on a B2B website. Designers may also consider the reputation of the owner or business the site is representing to make sure they are portrayed favourably.

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Digital Publications

Digital Publications

Electronic publishing (also referred to as ePublishing or digital publishing) includes the digital publication of e-books, EPUBs, Digital Magazines (also sometimes known as electronic articles), and the development of digital libraries and catalogues. Electronic publishing has become common in scientific publishing where it has been argued that peer-reviewed scientific journals are in the process of being replaced by electronic publishing. It is also becoming common to distribute books, magazines, and newspapers to consumers through tablet reading devices, a market that is growing by millions each year,[1] generated by online vendors such as Apple's iTunes bookstore, Amazon's bookstore for Kindle, and books in the Android Market. Market research suggests that half of all magazine and newspaper circulation will be via digital delivery by the end of 2015[2] and that half of all reading in the United States will be done without paper by 2015.[3] Although distribution via the Internet (also known as online publishing or web publishing when in the form of a website) is nowadays strongly associated with electronic publishing, there are many non network electronic publications such as Encyclopedias on CD and DVD, as well as technical and reference publications relied on by mobile users and others without reliable and high speed access to a network. Electronic publishing is also being used in the field of test-preparation in developed as well as in developing economies for student education (thus partly replacing conventional books) - for it enables content and analytics combined - for the benefit of students.[4] The use of electronic publishing for textbooks may become more prevalent with iBooks from Apple Inc. and Apple's negotiation with the three largest textbook suppliers in the U.S.[5]

Electronic publishing is increasingly popular in works of fiction as well as with scientific articles. Electronic publishers are able to provide quick gratification for late-night readers, books that customers might not be able to find in standard book retailers (erotica is especially popular in eBook format[citation needed]), and books by new authors that would be unlikely to be profitable for traditional publishers.

While the term "electronic publishing" is primarily used today to refer to the current offerings of online and web-based publishers, the term has a history of being used to describe the development of new forms of production, distribution, and user interaction in regard to computer-based production of text and other interactive media.[6]

Article Source: http://en.wikipedia.org/wiki/Electronic_publishing

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Website importance for business

A website is a collection of pages representing a company, business or simply an idea on the World Wide Web (WWW) files. The information could be in the form of traditional media including text, images & sound bytes and the more recent media of video and animation.Typically, though not necessary, the first page that your website visitors will land on is the 'Home' page document. The home page is a 'master guide' which will lead into to all the other pages of your site.

Depending on your business or idea and the time and resources you have, a website may consist of a one (typically called a 'brochure' website) or hundreds of thousands of pages. You should communicate your business requirements to your website design company, which in turn will be able to suggest the number of pages and any other functionality that will be useful for your visitors.

Article Source: http://resources.bravenet.com/

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Keywords Research

When a web surfer wants to find something on the Internet, he uses search engines and enters into the search box keywords, which characterize his interests. If you are an optimizer, your aim is to organize the process of keywords research in such a way, that your site should have a chance to appear as high as possible in lists of search engines according to chosen keywords. Keywords research is not the only element of web promotion influencing high rankings of a site. There is a complex set of solutions to achieve this, but it will depend greatly on the quality of the realization of keywords research.

Attract customers and grow your business with a new web site.

We don’t have to tell you that the Internet is now the primary means of locating information today. It is the default method that most people use to search for products, services, and businesses. So naturally, it’s crucial that your small business is represented online. Having a web site not only provides potential customers with a method to learn more about your company and services but it also allows you to effectively market your business 24/7.

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Logo design

Logo design is an important area of graphic design, and one of the most difficult to perfect. The logo (ideogram), is the image embodying an organization. 

A logo is a graphic mark or emblem commonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition. Logos are either purely graphic (symbols/icons) or are composed of the name of the organization

Content resources: http://en.wikipedia.org/wiki/Logo
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